Sony Computer Entertainment America (SCEA) announced Wednesday that its PlayStation and PC development division, Sony Interactive Studios America (SISA) will take on additional independent publishing functions. It will be beefing up its staff to include product marketing. Previously, all the division's games were handled mainly by SCEA.
"This is a natural evolution for SISA, and one more example of the way Sony Computer Entertainment America Inc. is changing the business model in our industry," Kelly Flock, president of Sony Interactive Studios America said in a statement. "Just like an independent music label or film production company, SISA will be able to focus on creative execution in partnership with SCEA's formidable distribution organization."
SISA is responsible for such PlayStation games as NFL GameDay, NBA ShootOut, Blasto, and PC titles Tanarus and the 3D Internet RPG EverQuest.