Shoes, sneaks, kicks... Today's footwear is called many things, but rarely are they described as "free." Reebok and Electronic Arts' NBA Live 06 are teaming up to give out 100 pairs of basketball shoes today in a Web-based first-come, first-served contest. Starting at approximately 5 p.m. EST, the first 100 US residents who head over to the contest's Web site and enter the cheat code "HOYAS3AI6L" will be eligible to receive a free pair of Allen Iverson's The Question shoes, a classic design from 1997. The cheat code can also be input into copies of NBA Live 06 for a special message from A.I. himself.
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