This article was originally published on GameSpot's sister site onGamers.com, which was dedicated to esports coverage.
Diglife, who have been heavily involved in bringing the Gunnar Optiks brand to Europe and Asia, has now invested heavily in Ninjas in Pyjamas, and will provide the organisation with economical, as well as organisational aid. When asked, Diglife's CEO Hicham Chachine told Sweden's largest newspaper Aftonbladet, that their goal with the Swedish eSports organisation is to "finance and develop NiP to become the world's leading eSports team. All of our intellectual and financial resources will be made available to them in hopes of achieving this goal."
Whilst Diglife will be able to say that they are now proud part-owners of the team, NiP Gaming's CEO Emil 'HeatoN' Christensen told Aftonbladet that they will be a passive partner, and that the choices revolving around the divisions within the team will still be handled by himself.
Image Credit: blog.counter-strike.net, eseanews.net