If there's one thing Activision wants people to know, it's that Call of Duty: Modern Warfare 3 has been hugely successful. The publisher released press releases touting the game as the biggest launch in entertainment history after a single day on shelves, and then again after five days. Today, Activision echoed the sentiment once more, saying that Modern Warfare 3 reached $1 billion faster than any other entertainment property, needing just 16 days on sale.

　　Modern Warfare 3 has toppled Avatar, so what's left to take aim at? The publisher said the "fastest to $1 billion" title was previously held by James Cameron's 2009 blockbuster Avatar. That film reached the milestone on its 17th day of release.

　　Beyond the fastest-selling claim, Activision also said the Call of Duty community has swollen to 30 million gamers, and pointed out that the number is larger than the combined populations of New York, London, Tokyo, Paris, and Madrid. The newly launched Call of Duty Elite service is not quite so sizable, with a total membership of 6 million players, of which 1 million are paying subscribers.

　　Activision said its shooter franchise is "now amongst that rarified group of sustained franchises like Star Wars, Harry Potter, Lord of the Rings and the National Football League that attract or engage tens of millions of people every year or every new release."

　　For more on the first-person shooter behind the records, check out GameSpot's review of Call of Duty: Modern Warfare 3.

　　You need a javascript enabled browser to watch videos.

　　Click To Unmute

　　Video Review - Call of Duty: Modern Warfare 3

　　Resident Evil 4 Is A Perfect Remake

　　How Alan Wake II Made Me Face My Fear of Horror GamesGameSpot's Top 10 Games of 2023Thompson: The Pop Culture Icon’s Strange Legacy - LoadoutFirearms Expert’s FAVORITE Weapons Of 2023State Of Gaming Handhelds In 2023Like a Dragon: Infinite Wealth - Official Ichiban Kasuga Character Spotlight TrailerHow Lies of P Cracked the Souls GenreLike a Dragon: Infinite Wealth - Official Saeko Mukoda Character Spotlight TrailerLike a Dragon: Infinite Wealth - Official Chitose Fujinomiya Character Spotlight TrailerLike a Dragon: Infinite Wealth - Official Eric Tomizawa Character Spotlight TrailerLike a Dragon: Infinite Wealth - Official Kazuma Kiryu Character Spotlight Trailer

　　Share

　　LinkEmbed

　　Size:640 × 360480 × 270

　　Start at: End at: Autoplay Loop

　　Want us to remember this setting for all your devices?

　　Sign up or Sign in now!

　　Please use a html5 video capable browser to watch videos.

　　This video has an invalid file format.

　　00:00:00

　　HTML5

　　Auto HD High Low

　　Report a problem

　　Sorry, but you can't access this content!

Please enter your date of birth to view this video

　　By clicking 'enter', you agree to GameSpot's

　　Terms of Use and Privacy Policy

　　enter