Microsoft has incorporated feedback mechanisms in its Xbox One games with microtransactions to monitor player buying behavior as a means to craft an experience more in line with player expectations, Microsoft corporate VP Phil Spencer told Kotaku in a new interview.

　　"I want to be able to learn from what we put in," Spencer said. "So let's make sure we are crafting the game and the analytics so we can see what the consumers--the gamers--like and don't--if you assume buying habits are a reflection of what people like. So that we can craft the experience better for the gamer."

　　Overall, Spencer said Microsoft does not have a set strategy for microtransactions. "We're still learning," he said. Numerous Xbox One games feature microtransactions, including Ryse: Son of Rome, Killer Instinct, and Forza Motorsport 5, among others.

　　Microtransactions for future Xbox One games aren't likely to follow a pay-to-win model, mostly because that's not what gamers are looking for, Spencer said.

　　"It's easy to say something like, 'I'll never allow somebody to buy the win of the game, I won't let them buy victory,' but that's kind of a trite answer. I'd say, 'Yeah, I guess I have that line, that [we wouldn't have] "Pay five bucks and get 1000 achievements" or something stupid like that.' I'm always pushing against that," he said. "But, in reality, that's not what the gamers are looking for. They're usually looking for customization and their gameplay style opening up."

　　The Xbox One launched last Friday, November 22, and sold more than 1 million consoles around the world during its first day.

　　You need a javascript enabled browser to watch videos.

　　Click To Unmute

　　Ryse: Son of Rome - Video Review

　　How Alan Wake II Made Me Face My Fear of Horror Games

　　GameSpot's Top 10 Games of 2023Thompson: The Pop Culture Icon’s Strange Legacy - LoadoutFirearms Expert’s FAVORITE Weapons Of 2023State Of Gaming Handhelds In 2023How Lies of P Cracked the Souls GenreLike a Dragon: Infinite Wealth - Official Ichiban Kasuga Character Spotlight TrailerLike a Dragon: Infinite Wealth - Official Saeko Mukoda Character Spotlight TrailerLike a Dragon: Infinite Wealth - Official Chitose Fujinomiya Character Spotlight TrailerLike a Dragon: Infinite Wealth - Official Eric Tomizawa Character Spotlight TrailerLike a Dragon: Infinite Wealth - Official Kazuma Kiryu Character Spotlight TrailerLike a Dragon: Infinite Wealth - Official Yu Nanba Character Spotlight Trailer

　　Share

　　LinkEmbed

　　Size:640 × 360480 × 270

　　Start at: End at: Autoplay Loop

　　Want us to remember this setting for all your devices?

　　Sign up or Sign in now!

　　Please use a html5 video capable browser to watch videos.

　　This video has an invalid file format.

　　00:00:00

　　HTML5

　　Auto HD High Low

　　Report a problem

　　Sorry, but you can't access this content!

Please enter your date of birth to view this video

　　By clicking 'enter', you agree to GameSpot's

　　Terms of Use and Privacy Policy

　　enter