Hello Kitty. The name itself conjures up images of cute characters from Sanrio, loved and worshipped by (mainly) teenage girls. To capitalize on that, NewKidCo has just announced that it will bring Culture Publishers' Hello Kitty Cube de Cute to the US market as Hello Kitty's Cube Frenzy.
Players will join Hello Kitty and a cast of other familiar Sanrio characters in a puzzle adventure game complete with a story mode. NewKidCo is targeting the game specifically at the girl market ages 6-13 and can be played by one or two players. The game is scheduled to ship later this quarter.