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Ubisoft’s Big AAA Games Will Cost $70 Going Forward, Says CEO
Ubisoft’s Big AAA Games Will Cost $70 Going Forward, Says CEO-October 2024
Oct 31, 2024 10:29 PM

  It's been a big week for Ubisoft. To begin with, the game publisher announced a massive deal with Tencent, which invested around $300 million to acquire 49.9% of Guillemot Bros, Ubisoft's holding company.

  Then, the publisher demonstrated a portion of its lineup during the Ubisoft Forward event, where fans got updates on what's next for big franchises like Assassin's Creed and The Division, as well as new information and footage of upcoming titles like Mario + Rabbids Sparks of Hope and Skull & Bones.

  The latter game will be the first one published by Ubisoft to be priced at $70, and Ubisoft CEO Yves Guillemot confirmed

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