MoviePass users who have canceled their memberships may want to double-check on the status of that cancelation. Users are reportedly being opted back into their subscriptions after agreeing to a new set of terms and conditions.
According to Vox, users who cancel their MoviePass subscription but then tap the "I Accept" button when they launch the app will have their account renewed. This effectively nullifies the cancellation request, and MoviePass doesn't inform you that your account has been reinstated. Only in the follow-up email after tapping "I Accept" does MoviePass spell this out, writing, "If you had previously requested cancellation prior to opting-in, your opt-in to the new plan will take priority and your account will not be canceled." And unfortunately, this isn't the first instance of cancelations gone awry. Previously, some users had reported being charged even after canceling their accounts.
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On MoviePass' new plan updates page, the company details what this new subscription is that's taking priority over an account cancellation request. Beginning on August 15, the new MoviePass subscription--whether the user intended to opt-in or not--will allow them to see up to three standard movies for $9.95 a month, with a $2 to $5 discount on additional tickets purchased within the billing cycle. This is a drastic change from the unlimited movies MoviePass first offered. And if the user is on the $7.95 capped plan, they'll be prompted to opt-in to MoviePass' new $9.95 plan--or cancel their account.
In addition to MoviePass' new subscription model, the company has revealed that Peak Pricing and Ticket Verification will be suspended under this new plan, but subscribers may still be subject to ticket verification until they opt-in.
MoviePass has run into quite a few problems recently. From not allowing subscribers to see Mission Impossible: Fallout to running out of money to inflating prices for big movies--Peak Pricing, as it's called--the company can't seem to catch a break. And this debacle will only make matters worse. All of this has caused the stock price of its parent company, Helios and Matheson Analytics, to drop, currently trading at only 5.3 cents per share.