Sega Sammy's latest annual financial report bore both good news and bad news for investors. For the full fiscal year ended March 31, 2010, the Sega parent company posted sinking revenues for the fourth straight year, but turned a net profit for the first time in the same time span.
Platinum is a gun-toting witch's best friend. While most of the turnaround could be attributed to the company's surging pachislot business, the consumer business (Sega console and PC games) contributed positively to the bottom line. The game division posted an operating profit of ¥6.3 billion ($68.1 million), compared to a ¥900 million ($9.7 million) operating loss for the previous year.
However, revenues were down 7.5 percent to ¥121.5 billion ($1.3 billion) for the year, with Sega citing weak demand in the US and Europe as a main cause. Moving forward, the publisher said it "needs to adapt to [a] changing business environment" with an expanded emphasis on social networking services and smartphones.
As for the games themselves, Sega Sammy updated sales figures for a number of recent releases. First and foremost, the publisher revealed that Mario & Sonic at the Olympic Winter Games for the Wii and DS has sold 6.53 million copies in the US and Europe. (Nintendo publishes the game in Japan.) The mascot minigame collection wasn't the only Sega title to break the million-unit mark, as Aliens vs. Predator racked up 1.69 million sold and Sonic & Sega All-Star Racing sold 1.07 million copies, both across the US and Europe.
Bayonetta was the company's only worldwide hit, as the Platinum Games-developed actioner sold 1.35 million copies in the US, Europe, and Japan. A pair of Japan-only releases also performed well, with Phantasy Star Portable 2 on the PSP selling 600,000 and Yakuza 4 for the PS3 breaking 560,000.
For the full year, Sega Sammy posted a ¥20.2 billion ($218.5 million) net profit, compared to the previous year's ¥22.8 billion ($246.6 million) net loss. While the bottom line improved, sales were down more than 10 percent year-over-year to ¥384.6 billion ($4.2 billion). Sega Sammy annual revenues have been on the decline since the year ended March 31, 2006.
You need a javascript enabled browser to watch videos.
Click To Unmute
Video Interview: Sega's Naoya Tsurumi
Tears Of The Kingdom Is A Technological Marvel
Resident Evil 4 Is A Perfect RemakeHow Alan Wake II Made Me Face My Fear of Horror GamesGameSpot's Top 10 Games of 2023Thompson: The Pop Culture Icon’s Strange Legacy - LoadoutFirearms Expert’s FAVORITE Weapons Of 2023State Of Gaming Handhelds In 2023Like a Dragon: Infinite Wealth - Official Ichiban Kasuga Character Spotlight TrailerHow Lies of P Cracked the Souls GenreLike a Dragon: Infinite Wealth - Official Chitose Fujinomiya Character Spotlight TrailerLike a Dragon: Infinite Wealth - Official Eric Tomizawa Character Spotlight TrailerLike a Dragon: Infinite Wealth - Official Kazuma Kiryu Character Spotlight Trailer
Share
LinkEmbed
Size:640 × 360480 × 270
Start at: End at: Autoplay Loop
Want us to remember this setting for all your devices?
Sign up or Sign in now!
Please use a html5 video capable browser to watch videos.
This video has an invalid file format.
00:00:00
HTML5
Auto HD High Low
Report a problem
Sorry, but you can't access this content!
By clicking 'enter', you agree to GameSpot's
Terms of Use and Privacy Policy
enter