The iconic tabletop card game Uno is getting a new deck themed around the LGBTQ+ community and pride in general. Mattel has announced a new deck called Uno Play with Pride, and it's part of a new collaboration with the It Gets Better Project charity.
In addition to creating a new deck, Mattel is donating $50,000 to the It Gets Better Project, while the board game company will also be a partner for the group's digital pride festival in June.
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The new Play with Pride edition of Uno is the same game you know, but its box is now more colorful and the wild card features two hearts and rainbow colors. The box also states, "Embrace diversity with the classic game that's perfect for everyone."
The new Uno Play with Pride deck can be purchased in the US for $6 only at Target stores and Target.com. You can get a closer look at the new deck in the images in the gallery above.
See Uno Play with Pride deck at Target
"Uno is a celebrated game with the ability to transcend age, culture, and language while bringing people together--something we aspire to do at the It Gets Better Project," It Gets Better's marketing boss Eboni Munn said, according to Pride.com. "We are thrilled Mattel has chosen to partner with a non-profit serving a diverse global community of LGBTQ+ youth for its first-ever Play with Pride deck, and we look forward to continued inclusivity and representation that reflects the world we live in."