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iPhone and iPad Game Prices Increase Across Europe
iPhone and iPad Game Prices Increase Across Europe-January 2024
Jan 13, 2025 1:25 AM

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  The minimum price of an iPhone or iPad game in the UK has climbed to 79p, as part of sweeping changes to the baseline price of iOS apps across Europe and Canada.

  Apple has already informed its development partners that the starting price of applications in most European countries, as well as Canada, will need to increase by a small percentage. In the UK, which is one of the first countries to implement the changes, the minimum price has risen by about 14 percent, from 69p to 79p.

  It marks the second time Apple has raised the minimum price of apps in the UK since the App Store's launch in 2008. The most recent changes were anticipated by some analysts because of a new Europe-wide tax increase on digital goods.

  In Canada, the explanation for the price change isn't as clear, though this week the Canadian dollar fell to its lowest level in five years.

  The minimum price for a Google Play app in the UK is 50p.

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