Ubisoft has opened a new studio in Da Nang, Vietnam, to bolster its mobile development efforts in Asia. The new studio will focus on games using HTML5 for social media platforms, as well as collaborating with other studios working on their own mobile games. The company plans to recruit roughly 100 employees to work at the Da Nang studio over the next three years.
To bolster the effort, Ubisoft is in discussion with institutions and universities in and around Vietnam. This joins the company's existing studios in China and India. It is also starting its recruitment drive to begin operations within a few weeks.
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"Da Nang is a vibrant city which offers great quality of life and promising opportunities thanks to its fast-growing tech ecosystem," said new studio manager Aurélien Palasse, in the announcement. "With this opening, Ubisoft will benefit from the local expertise pool while welcoming international new talents in the region to enhance its creative strength and meet the increasing demand for mobile gaming."
While Ubisoft is most known for its big-budget PC and console games franchises, the company has a tendency to diversify and quickly experiment with new technologies like the upcoming Google Stadia. Currently the company is preparing to launch Ghost Recon Breakpoint, the first new game to be included in its new Uplay+ subscription service.