Alan Wake's upcoming remaster won't feature any product placement from Energizer or Verizon, as the deals those companies made with Remedy Entertainment expired. Speaking to Screen Rant, a PR representative from Remedy explained that the game will instead replace those real-world ads with fictional in-universe branding, but the songs and TV shows featured in the game will be making a return.

　　When it was first released in 2010, Alan Wake had a number of real-world products inserted into the game. Energizer batteries could be inserted into flashlights, and Ford-branded vehicles could be found throughout Bright Falls. Verizon had a substantial advertising footprint, as beyond the appearance of phone's featuring the brand, there was a 30-second Verizon commercial that was viewable on an in-game TV and a nod infamous advertising line "Can you hear me now?" in The Signal DLC.

　　You need a javascript enabled browser to watch videos.

　　Click To Unmute

　　Firearms Expert’s FAVORITE Weapons Of 2023

　　State Of Gaming Handhelds In 2023How Lies of P Cracked the Souls GenreLike a Dragon: Infinite Wealth - Official Ichiban Kasuga Character Spotlight TrailerLike a Dragon: Infinite Wealth - Official Chitose Fujinomiya Character Spotlight TrailerLike a Dragon: Infinite Wealth - Official Kazuma Kiryu Character Spotlight TrailerLike a Dragon: Infinite Wealth - Official Saeko Mukoda Character Spotlight TrailerLike a Dragon: Infinite Wealth - Official Eric Tomizawa Character Spotlight TrailerLike a Dragon: Infinite Wealth - Official Tianyou Zhao Character Spotlight TrailerLike a Dragon: Infinite Wealth - Official Seonhee Character Spotlight TrailerLike a Dragon: Infinite Wealth - Official Koichi Adachi Character Spotlight TrailerLike a Dragon: Infinite Wealth - Official Yu Nanba Character Spotlight Trailer

　　Share

　　LinkEmbed

　　Size:640 × 360480 × 270

　　Start at: End at: Autoplay Loop

　　Want us to remember this setting for all your devices?

　　Sign up or Sign in now!

　　Please use a html5 video capable browser to watch videos.

　　This video has an invalid file format.

　　00:00:00

　　HTML5

　　Auto HD High Low

　　Report a problem

　　Sorry, but you can't access this content!

Please enter your date of birth to view this video

　　By clicking 'enter', you agree to GameSpot's

　　Terms of Use and Privacy Policy

　　enter

　　Now Playing: Alan Wake Remastered Trailer | Playstation Showcase 2021

　　As an Xbox 360 and PC exclusive at the time, even Microsoft got in on the action with the appearance of consoles and collectible Night Springs video games in The Writer DLC. As an added bonus, Microsoft Tag bar codes could be scanned and would direct players to a phone number with the voicemail from one of the game's characters. Alan Wake Remastered is coming later this year, and it looks like the cult-classic game will finally be getting a sequel according to a new report.

　　While Remedy's Sam Lake said in 2018 that making Alan Wake 2 would be a "dream," a 2020 publishing deal with Epic Games may have helped set the wheels in motion for the sequel. Remedy has its hands full right now with six games in production, one of which has been described as the studio's "most ambitious" game yet and the other is a "AAA" game that has been in the pre-production phase since March 2020.

　　At the time, Remedy mentioned that a "new, smaller-scale project" that is set in the same series was also in the works. It's worth noting that Remedy acquired the rights to the Alan Wake series from Microsoft, and the property is headed to a flatscreen near you as a live-action Alan Wake TV show is in development.

　　Darryn Bonthuys on Google+